Rated 'Excellent' by over 100,000 customers

Why Stay Calm® is so good

Stay Calm® is a highly acclaimed and best-selling formula for managing stress, providing natural balance, calm, focus and energy. 81% of people who take Stay Calm® find it effective*. Formulated with clinically proven plant-based herbs, adaptogens and amino acids, Stay Calm® helps manage stress, tension and pressure so you can thrive. *Research of 125 men and women who take Stay Calm®.


of people who take Stay Calm® find it effective

Read the latest research

How to take it?

  • Take two capsules daily
  • The capsules can be taken together or separately at the most convenient time of the day
  • Safe to take over the longer term, and the dosage may be reduced to one capsule daily if preferred.
  • Consult your GP or pharmacist before starting Stay Calm®, if you have been prescribed anti-depressants or other medication for depression, or if you have an auto-immune or thyroid condition.











Kind on stomach

Easy to swallow

What to expect?

3 Weeks

Enjoy improved inner confidence and cope better with stressful situations.


2 Weeks

Within 1-2 weeks enjoy less tension. Enjoy inner calm and balance, with improved mental clarity, focus and better mood.


3 Weeks

Enjoy improved inner confidence and cope better with stressful situations.


6-8 Weeks

Hormonal balance likely improves, along with the ability to relax and fall asleep. Stay Calm® is shown in research to be an effective formula for daily calm.

How it works?

Stay Calm® is the highly acclaimed and best-selling natural supplement for stress, and providing natural calm, balance, energy and focus. 

Stay Calm® is a unique formula that helps the body better protect itself from stress, and manage the signs associated with stress. 

Formulated with clinically proven botanicals, adaptogens and amino acids, Stay Calm® helps with tension and pressure, helping the mind and body naturally manage stress so you can thrive. 81% of people who take Stay Calm® find it effective.

Reduces feelings of worry and stress

Advanced adaptogenic formula

Stay Calm® includes clinically studied plant extracts, including Ashwagandha KSM-66®, Cordyceps, Rhodiola and Schisandra.9

Used for hundreds of years in traditional medicine for their ‘adaptogenic’ effects, these botanicals have been extensively studied for their support for the body’s adaptability and resistance to fatigue and stress. This process occurs through their action on the stress-hormone-producing adrenal glands and by modulating our nervous system.9-11

Stay Calm® includes Ashwagandha KSM-66®, the most clinically trialled and world-wide acclaimed form of this wonder herb. Unlike standard ashwagandha supplements, Ashwagandha KSM-66® is a full-spectrum extract obtained only from Ashwagandha’s root. The root is preferred to the leaves of the plans because it contains the highest concentration of the active compound called ‘withanolides’. The extraction process does not involve any chemicals, alcohol or solvents. Ashwagandha KSM-66® is acclaimed for supporting mental wellbeing and the body’s coping mechanisms to stress, all while bringing a sense of calm.13-16

Cordyceps is a rare and naturally occurring mushroom, traditionally used for mental and physical support, particularly when feeling run down.17-19

Rhodiola is also commonly regarded as a ‘wonder-herb’, and is an adaptogen traditionally used for supporting stress-related fatigue while maintaining emotional balance.21-22

Schisandra, also classified as an adaptogen, has traditionally been used for its positive influence on the body’s stress response. Schisandra has shown to support the menopause, from palpitations and stress to hot flushes, helping bring a sense of calmness to those going through such changes and feeling overwhelmed.24-25

Full list of references. 

Brings a sense of calm

Stay Calm® includes the amino acids L-theanine and L-tyrosine which are organic compounds in our body that form proteins. Amino acids are vital for the body to function properly.

L-theanine has been clinically shown to help the body relax, supporting a reduction in stress levels and an improvement in the quality of sleep.26-27

L-tyrosine supports a balanced mood and can help improve both memory and physical performance in stressful situations.26,31

Schisandra is also found to help bring balance to the body and mind.24-25

Full list of references.

Supports psychological wellbeing

Stay Calm® includes key nutrients and botanicals to support the nervous system and feelings of stress.

Our stress hormone, cortisol, can deplete our magnesium levels which is a key mineral involved in over 300 processes in the body. Stay Calm® includes Magnesium in a highly absorbable form which supports the nervous system, helps relax the muscles and helps reduce tiredness and fatigue. By calming the nervous system and helping the mind ‘unwind’, research shows magnesium supports the body’s ability to better manage the sleep cycle, allowing a restful night of sleep. You may also enjoy reading ‘What is cortisol? Causes, Symptoms and Treatment of High Cortisol Levels’.2-5

Chronic stress can have devastating effects on the mind and body. Vitamin B5 is a very important nutrient that regulates the production of the stress hormone cortisol and supports the normal function of the adrenal glands. Vitamin B5 also supports our normal mental performance, contributes to the normal synthesis of Vitamin D and key neurotransmitters, and reduces tiredness and fatigue.2,6

Vitamin B6 is included in Stay Calm® in an easily absorbable form which supports psychological function and wellbeing.

Full list of references.

Supports optimal thyroid function and metabolism

When our bodies produce excess cortisol, which occurs during chronic stress, it interferes with thyroid function.

Selenium contributes to a strong immune function and the protection of cells from oxidative stress, as well as providing support for the normal functioning of the thyroid. It’s role in supporting our thyroid function is important, because stress and anxiety impact the thyroid gland and in turn slow our metabolism, depriving our body of key nutrients that can otherwise help our body protect itself against stress. Learn more about ‘The 6 big signs of stress’. 

Kelp Extract provides a natural and concentrated source of Iodine, which is also required for normal thyroid function. Low levels of Selenium and Iodine have been shown to contribute to the development of anxiety and depression.

Stay Calm® includes optimal levels of Selenium, Iodine and L-tyrosine in highly absorbable forms which all have a role to play in a healthy thyroid function.

Full list of references.

Provides hormonal balance and sleep support

Stay Calm® provides 100% of the recommended nutrient intake of a well-absorbed picolinate form of Chromium. 

Chromium and Vitamin B6 contribute to the maintenance of normal blood glucose levels, which supports our insulin sensitivity. Imbalanced blood glucose levels throughout the night can contribute to early waking and disrupted sleep. This affects all the processes that should occur during restorative sleep to help better cope with anxiety and stress. Evidence shows poor glycaemic regulation has been shown to closely mirror mental health symptoms, including irritability, worry and stress. 36-37

Research also shows Ashwagandha plays a role in improving sleep quality by lowering cortisol levels, shortening the time it takes to fall asleep and supporting restorative sleep.

Full list of references.

Can you manage stress through your diet?

While Stay Calm® helps manage stress every day, your diet, exercise and lifestyle are all important to helping manage stress.

When looking at your diet, opt for foods such as kiwis, leafy greens, walnuts and dark chocolate.

Discover more nutrition tips for stress from our expert nutritionists here.

Hear from our expert nutritionists

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Can vaping cause anxiety?

 Just because vaping is an alternative to smoking does not necessarily mean vaping is safe, and certainly does not mean it is good for the mind and body. With the latest research, we explore the impact of vaping and e-cigarettes on stress and anxiety. 

Foods to help relieve anxiety

Our nutritionists share the best foods for anxiety and stress, and how our gut and adrenal glands affect anxiety and stress. Did you know for example, that our gut health and mental health are connected via the "Gut-Brain Axis"?

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