44 is the age we notice signs of ageing

44 is the age we notice signs of ageing

Ever wondered what age we all think we’re starting to look old? According to our research of over 300 women and men, the average age we start to notice fine lines, wrinkles and signs of ageing is 44*.

96% of us notice the signs on our face, and 71% on our neck. Our research also shows dry skin is consistently an issue whatever age we are, while 68% of people say the appearance of their skin affects their confidence, and just a quarter of people regularly go out makeup free*.

The ageing of our skin is a natural process, and the good news is you can reduce the appearance of fine lines, wrinkles and signs of ageing through your diet, skin supplements and treatments, and without turning to Botox or cosmetic treatments. You may also enjoy reading ‘the truth about Botox’.

Most common skin concerns

44 is the average age that people begin to notice the appearance of fine lines and wrinkles. Before the age of 44, the most common skin issues are spots and breakouts, dry skin and blackheads. Once we reach 44, our skin concerns change dramatically, with wrinkles, fine lines and signs of ageing becoming the primary skin concerns.

There are two constant skin concerns for people of all ages - dry skin and dull skin. Dry skin affects more than 40% of people of all ages, and a dull skin complexion affects more than 25% of people. 

Research also shows nearly 10% people suffer eczema or rosacea. If you suffer either eczema or rosacea, we recommend reading our nutritionists' blogs 'How to treat and prevent eczema' and '5 natural remedies to treat rosacea'. Adding omega 3 into your diet or taking a daily supplement like our Vegan Omega 3 can also help with inflammatory skin conditions including eczema and psoriasis. You may enjoy reading 'What omega 3 is good for'.

Our face and neck are the most likely places on our body where we first notice signs of ageing and it affects us the most. However, our hands and arms are also obvious places where we begin to notice ageing, alongside our torso. 

Skin and mental health

The condition of our skin has a big impact on our confidence and our mental health. 20% of people say the condition of their skin has prevented them from going to a social event.

Two-thirds (68%) of people say the appearance of their skin affects their confidence. However, this increases to 85% for those suffering from acne or spots. Among those suffering from dry skin or wrinkles, over 70% say the appearance of their skin affects their confidence.

This is one of the reasons Skin Saviour® is so popular. Skin Saviour® is a unique formula of probiotics, hyaluronic acid, essential nutrients and powerful antioxidants to combat spots, breakouts and blemishes, while also hydrating your skin and fuelling your body’s natural collagen production to reduce the appearance of fine lines and wrinkles, giving you a healthier, glowing skin complexion.

You may also enjoy 'What exactly is Hyaluronic Acid?'.

Skin and makeup

The role of makeup in supporting confidence, self-esteem and mental wellbeing can’t be understated. Less than 30% of people who wear makeup feel confident enough to regularly go out without makeup.

70% of people surveyed wear makeup and of these, 85% do so to cover up concerns about their skin. Our research shows that for six days out of seven each week, people wear makeup to cover up concerns about their skin. 

Skin, diet and sleep

While ageing and natural life stages such as menopause can have a big impact on our skin, research shows just how much our diet and lifestyle affect the condition of our skin.

96% of people surveyed say their level of anxiety and stress affects the condition of their skin, and more than half say their levels of stress have a big impact on their skin. You may enjoy reading our latest research into the effects of stress and anxiety.

88% of people surveyed also say their diet has an impact on their skin condition. Our gut and skin are connected via the gut-skin axis. Poor gut health can cause inflammatory skin conditions including rosacea, acne, psoriasis, eczema and dermatitis. Read more about ‘how to look after your gut through your diet.

Surprisingly, less than half (46%) of people surveyed say they regularly drink two litres of water a day. Staying hydrated and drinking two litres of water a day is one of the most effective ways of reducing signs of ageing and a dull, dry skin complexion. Drinking more water also has a lot more health benefits. Discover 6 tips for healthy skin.

You'll also love these 5 easy smoothie recipes for glowing skin

Are collagen supplements effective?

45% of people from our research tried collagen supplements or collagen creams - and there were some interesting results.

Of those who take collagen supplements, only half found them effective and just over half (55%) of people were aware that collagen is made from boiled animal ligaments and bones.

'Vegan collagen' doesn't exist, learn ‘the truth about collagen’ and everything you need to know about animal ingredients in supplements.

Skin Saviour® and your skin

Skin Saviour® is a unique and advanced formula of probiotics, hyaluronic acid, Vitamin C, powerful antioxidants and essential nutrients. Developed by experts, Skin Saviour® combats blemishes, hydrates your skin and fuels your body’s natural collagen production, giving you a more glowing, healthy skin complexion.

The most common benefits of Skin Saviour® are healthier looking skin, more glowing skin, fewer blemishes, plumper and softer skin.

The most common skin issues Skin Saviour® helps address are signs of ageing, spots and breakouts, dull skin complexion, wrinkles and fine lines, and dry skin.

While 35% of people who take Skin Saviour® begin to enjoy benefits within three weeks, the majority of people (63%) really begin to enjoy the benefits to their skin after three weeks of taking Skin Saviour® consistently each day.

80% of people who take Skin Saviour® find it more effective than other skin care remedies.

*UK survey conducted in May 2023 among 317 women and men. Survey conducted online, nationally representative. 

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